![How Fifty used social listening analysis to tap into new potential customers ahead of the launch of Under Armour's new line of running shoes. How Fifty used social listening analysis to tap into new potential customers ahead of the launch of Under Armour's new line of running shoes.](https://fifty-live-web.objects.frb.io/assets/images/_thumb750/7127/Macino-under-armour-hero-image.jpg)
How Fifty used social listening analysis to tap into new potential customers ahead of the launch of Under Armour's new line of running shoes.
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